Case Study: Allure Beauty Clinic

21 January 2026
Case studies

Client

Tracey, Owner - Allure Beauty Clinic, Barrow-in-Furness

Programme

Cumbria Accelerator: Business Support Programme funded by Department for Business & Trade

Business Advisor

Donna Dacre, Barrow Business Advisor - Enterprising Cumbria

Science-led beauty, supported to grow

Tracey is the owner of Allure Beauty Clinic in Barrow-in-Furness, offering advanced cosmetic treatments including laser hair removal, tattoo and semi-permanent makeup removal, and a range of specialist skin procedures.

With a strong scientific foundation developed through training alongside a physicist, Tracey takes a meticulous, evidence-based approach to every treatment, ensuring safety, effectiveness, and results tailored to each client.

Expertise meets everyday business challenges

Despite her technical expertise and commitment to professional excellence, Tracey faced challenges familiar to many small businesses. These included increasing operating costs, limited local visibility, and uncertainty around the best opportunities to support sustainable growth.

Tracey knew her business had strong foundations but wanted clarity, confidence, and the right support to move forward.

Turning ambition into a clear growth plan

Through Enterprising Cumbria’s free business support, Tracey worked closely with her advisor to explore practical, achievable ways to strengthen and grow her clinic.

Together, they focused on improving visibility, managing costs, and planning for future development.

Support included 

  • ​​Networking: Introductions to local business events to build connections and raise visibility.
  • Funding & Marketing: Support with Barrow BID funding, signage, and promotional opportunities.
  • Cost Management: Advice on reducing parking costs and improving energy efficiency.
  • Compliance: Guidance on commercial waste disposal and regulatory requirements.
  • Growth Planning: Creation of a free Growth Canvas Report to plan and guide future growth.

Confidence to take the next step

“Donna and Enterprising Cumbria have been amazing! They’ve given me the confidence to grow my business, promote what I do, and take steps I never thought possible on my own. I’m so thankful for their ongoing support and encouragement – it’s made such a difference.”

A strong local business with a clear future

Tracey’s openness to new ideas, combined with her high professional standards, shows how local businesses can thrive when expert support meets determination and ambition. With a clear growth plan in place, she continues to build visibility, confidence, and momentum for the future of Allure Beauty Clinic.

Take your business further

Whether you’re shaping a new idea or developing an existing one, Cumbria Accelerator helps local businesses turn potential into progress. 

Contact us today via the contact form on our website for expert advice, one-to-one support and practical tools to help your business grow.